Dave Portnoy has become the poster child of the Melt Up investing mindset – as we covered yesterday. But it's not just him.
In fact, one brokerage has come to define this mentality. You probably already know it by name... I'm talking about Robinhood.
The brokerage made its name by starting the trend of zero-fee trading. And this year, it has shepherded in a new band of investors... the kind of folks that can propel the Melt Up in stocks to incredible heights.
Let me explain...
We've seen a rush of new traders in the market lately. The surge in visits to Robinhood's "Learn" page shows it. Daily visits to that section of its site soared 250% between January and June.
